Inside The Storenvy Pop-Up Shop, Where E-Commerce Meets Brick And Mortar [TCTV]

Some people are afraid that online shopping will lead to the death of brick and mortar retail (and a spate of empty storefronts on our streets.) But Storenvy, the online marketplace that lets independent merchants sell their wares in their own digital storefronts, is one of a number of web companies that's making a reverse commute of sorts -- bringing their web businesses into meatspace. Storenvy opened its pop-up shop in San Francisco with the intention that it would be a temporary 30-day thing. Four months later, it's become a pretty popular destination, and the company's CEO Jon Crawford now says that he is looking at opening more brick and mortar locations elsewhere in the U.S. in the months ahead.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/QOx5FHhXeM4/

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